8 Critical Skills All Sales Experts Must Possess In Today’s Market

Last week, I on 7 Coolest Ways Of Making Money  From Social Networks, but today, I’ll be sharing my key tips to making wonderful sales in your business areas. Because we no longer live in the era when the ability to talk defines someone’s ability to market or make sales.

In today’s’ market, too much talking is no longer necessary. In this post, I’ll be highlighting those essential marketing skills you must possess to win large in your market. When we talk about sales people, we no longer talk about street hawkers, known for being persuasive and outspoken. These qualities no longer have a place in the successful lives of modern marketers.

Instead of the conventional selling instincts, instated of too much shouting, instead of pushing customers into buying more, you should be focusing on the real connection with your buying audience.

Here are few skills you must acquire, if you really intend to sell to a larger audience:

  1. Be ready to engage

The best way to remain relevant in any  field is to engage.

There are lots of tactics, but the primary approach to keeping a group of audience is to keep them engaged.And Before you think of this, you must be ready to remain consistent, and significant to their demands. Although it’s another key approach to ask your potential customer to open up, but you must keep them engaged to maintain optimum relationship.

  1. Be Ready to listen

Instead of pouring much energy on talking, focus on what they have to say. Let your prospects do the talking, and closely watch what they are in need of.  Many so-called successful business people still make this mistake of “what next to say” when they should be investing in listening to their audience.

  1. Be in Charge

This is not always appreciated but has a key influence in our daily sales. It’s a very important aspects of sales.

It’s very funny how people still hold unto the old believe that the customer’s prospect is the best.

In fact, their prospects are always wrong.

It’s your job, as an expert, to keep your focus on helping them discover what they actually need. A great salesperson will always be willing to call out a customer that is off the hook. Though that might be intimidating at first, but that will only make your prospects appreciate you more.

As an expert, much honor awaits you when you failed to be afraid of failing them.

  1. Connect at Ease

It’s not uncommon to be seen untrustworthy,  as a salesperson, but overcoming their skepticism will make you win larger, than failing to do the right thing. To do the right thing, you have to learn how to connect with your prospects. If your prospect perceives the possibility to be like them or share some kind of similarities, or even understand their world situations, they will go a long way trusting your skills.

  1. Have a three-sided option

Instead of just offering one proposal, offer three great solutions to one problem, and watch what comes out. But make sure these options fall into the same rage of budget with your prospects’

If you present these options, with one (preferably the first) having higher value, you will

Not be amazed how your prospects will push for the first option.


  1. Identify Your most Compelling Case Studies

It’s a norm in sales presentation to see enthusiasm as a key, but when you rely on the enthusiasm to do the job for you, you may end up sounding like every other salesperson.

Instead, make sure that you present your case with case studies. Give good examples of how you’ve solved clients’ problems in the past, as a bait to trapping their attention. By doing this, you will make your presentation more engaging.

  1. Be Willing to Disengage

Not all animals are for consumption. So are many prospects, but too many salesperson make the mistake of persuading every prospect that come their way, to do business with them? Instead of making much effort on this kind of conversation, reinvest in discovering the fate of the business.

  1. Be humble

This is the most important key to any successful business person. Be true to the nature of sales and prospect, and always expect the best in return.


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About the author


Valentine Nnanyere has strong passion for blogging. He's an internet marketer and a pro web developer.

He's the founder at Jobreaders Nigeria and the lead coach at the #WebFactory

As a a tech enthusiast and social media ,he will help your business, ideologies and self, get more visible on the internet.

Feel free to connect with him on Twitter @ValentineNaira Facebook @ValentineNaira

Phone: +2348066538123

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